Decode vs. Forsta
Decode, a powerful alternative to Forsta, combines cutting-edge data visualization with deep consumer insights, making research more actionable and cost-effective through its AI-driven platform.
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Introducing Decode
Decode is an integrated consumer research platform powered by Insights AI (Emotion AI + Behavior AI + Gen AI + Predictive AI).
With Decode, you can conduct new studies and upload past research to uncover how consumers respond to your services and content while gaining deeper insights into their behaviors, actions, and stated responses.
Why choose Decode over Forsta?
Decode offers a comprehensive list of features (and more upcoming ones) that offer a tool to conduct and bring all your past and present research in one place, powered by AI.
Feature Comparison
Features
Forsta
Decode
Knowledge Management
Gen AI
Research Assistant
MS Teams Integration
Webex Integration
Zoom Integration
FTP Server Uploads
Emotion AI
Behavior AI
Predictive AI
AI Report Generator
Quantitative Research
Surveys
Media Testing
In-Context Testing
Qualitative Research
One-On-One Interviews
Diary Studies
Focus group
InterVu
E-commerce Path to Purchase
Shopper Insights
Retail HX
Native Panel Support
AI-Generated Transcription and Translation
Automated Research Reports
AI-Generated Summaries
Tags & Highlights
Custom Templates
A Look at the Numbers Behind Your Decision
%
%
+
20%
savings in research costs
87%
user satisfaction rate with Qatalyst
200+
brands love working with us
Success Stories
One of the most valuable Pharma companies saved over 30% of research costs by amplifying past data.
The platform's capability to capture the underlying reasons behind consumer opinions through various qualitative studies is impressive
J
Jinay G.
Business Development Officer
The innovative use of facial coding and eye-tracking technology via a webcam gives you deep insights into consumer behavior.
A
Aatish M.
The in-context testing for social media ads provides realistic simulations that improve our ad performance significantly.
M
Manpreet Singh A.
Media Performance Associate Manager
The platform's capability to capture the underlying reasons behind consumer opinions through various qualitative studies is impressive
J
Jinay G.
Business Development Officer
The innovative use of facial coding and eye-tracking technology via a webcam gives you deep insights into consumer behavior.
A
Aatish M.
The in-context testing for social media ads provides realistic simulations that improve our ad performance significantly.
M
Manpreet Singh A.
Media Performance Associate Manager
The platform's ability to track consumer experiences over time with various response formats like images, videos, and voice recordings is invaluable.
M
Mannan K.
Business Development Manager
The decode knowledge management which brings data lying in silos under one bucket
A
Akhil B.
It is user-friendly and offers a variety of features that facilitate the exploration of consumer insights.
U
User in Consumer Goods
The platform's ability to track consumer experiences over time with various response formats like images, videos, and voice recordings is invaluable.
M
Mannan K.
Business Development Manager
The decode knowledge management which brings data lying in silos under one bucket
A
Akhil B.
It is user-friendly and offers a variety of features that facilitate the exploration of consumer insights.
U
User in Consumer Goods
Your Users' Privacy is in Good Hands
You can understand more about the type of data we record/store on our guidelines and policies page.
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Investors Who Believe in Us
