Inform your research and marketing decisions with Decode - an integrated consumer research platform powered by Insights AI (Emotion AI + Behavior AI + Generative AI + Predictive AI)
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Get a comprehensive understanding of consumer experience by capturing insights based on behavioral and emotional data through Insights AI.
A user-friendly interface that allows you to ask queries and get rapid insights from research data in the Decode workspace seamlessly.
Conduct surveys and media tests to obtain accurate and measurable data to understand consumer behavior and preferences for objective decision making.
Dive deeper and understand the underlying reasons behind consumer opinions and expectations through different qualitative studies.
Improve ad performance and brand awareness by testing your media in simulated social media environments like TikTok or Instagram.
Get fast, automated insights by eliminating waiting time for respondents and save on recruitment costs to shape impactful decisions.
Track respondent behavior over long periods of time with different response formats like images, videos, and voice recordings.
Enhance media creatives by measuring how audiences respond to and engage with different forms of multimedia content and plan impactful releases.
Transform shopper experiences in retail and CPG industries with AI-based insights and innovation, and improve sales.
Track and optimize linear and non-linear online shopping behavior and streamline the path to conversion.
A user-friendly interface that allows you to ask queries and get rapid insights from research data in the Decode workspace seamlessly.
Conduct surveys and media tests to obtain accurate and measurable data to understand consumer behavior and preferences for objective decision making.
Dive deeper and understand the underlying reasons behind consumer opinions and expectations through different qualitative studies.
Improve ad performance and brand awareness by testing your media in simulated social media environments like TikTok or Instagram.
Get fast, automated insights by eliminating waiting time for respondents and save on recruitment costs to shape impactful decisions.
Track respondent behavior over long periods of time with different response formats like images, videos, and voice recordings.
Enhance media creatives by measuring how audiences respond to and engage with different forms of multimedia content and plan impactful releases.
Transform shopper experiences in retail and CPG industries with AI-based insights and innovation, and improve sales.
Track and optimize linear and non-linear online shopping behavior and streamline the path to conversion.
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Discover the unique features of Decode that ensure a smooth consumer research experience.
Fast-track your research through AI-backed transcriptions and translations and get conversation highlights up to 6x faster.
Remove data silos and avoid data losses within your organization with a holistic repository for all your research data.
Access to 80 million+ respondents across 120+ countries through integrations with leading panel providers like Cint, Lucid, Dynata, etc.
Explore scenarios and applications where Decode can be used for your brand or product.
Explore Decode’s customizable templates to gather accurate insights and enhance your research efficiency.
Gather unbiased insights for your consumer research, powered by Insights AI.
Consolidates Qualitative, Quantitative, Media & Shopper Insights, In-Context, Diary Studies, Interviews and Decode Focus all in one platform.
Get a single source of truth by collating all your research data in one single place for efficient knowledge continuity.
6x faster turnaround time with remote testing and real-time dashboard capabilities.
Scalable and actionable insights lead to reduced time-to-market, improved brand perception, and an increase in ROI.
Help your teams build effective research processes and build products that resonate with consumers.
Help your teams build efficient research processes and build products that resonate with consumers.
Insights AI (Emotion AI, Behavior AI, and Generative AI) to get unbiased insights and enable continuous consumer feedback.
Decode offers an integrated platform to run a wide range of research like Quant, Qual, Diary, Media & Shopper Research – 6x faster.
Global panel of 80 million+ respondents across 120+ countries to provide access to a worldwide audience.
Decode Repository acts as a single source of truth for all things consumer research, bringing true consumer intelligence in-house.
Connect your tools, connect your teams. With multiple apps already available in our directory, your team’s favourite tools are just a click away.
Experience why teams worldwide trust our Consumer & User Research solutions.
