Transform Shopper Experiences: Elevate Pack and Shelf Performance

Harness the power of AI-driven shopper insights to refine pack designs and optimize shelf displays, ensuring maximum visibility, engagement, and sales performance.

Shopper Research
Trusted by over 150+ brands worldwide
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Advantages of Conducting Shopper Research With Decode

In-depth Behavioral Insights

Gain a comprehensive understanding of shopper behavior and preferences through advanced analytics and data visualization.

Gain a comprehensive understanding of shopper behavior and preferences through advanced analytics and data visualization.

Enhanced Pack and Shelf Design

Identify and optimize the most noticeable and engaging elements on packs and shelves to boost in-store impact.

Identify and optimize the most noticeable and engaging elements on packs and shelves to boost in-store impact.

Cost-Effective Research

Conduct faster and more affordable shopper research without compromising on the richness of insights.

Conduct faster and more affordable shopper research without compromising on the richness of insights.

Realistic Testing Environments

Utilize 2D packs, interactive, and virtual shelves to simulate real-world shopping experiences for accurate feedback.

Utilize 2D packs, interactive, and virtual shelves to simulate real-world shopping experiences for accurate feedback.

Data-Driven Decisions

Make informed decisions on pack design, display strategies, and pricing to maximize shopper engagement and sales.

Make informed decisions on pack design, display strategies, and pricing to maximize shopper engagement and sales.

In-depth Behavioral Insights
Arrow

Gain a comprehensive understanding of shopper behavior and preferences through advanced analytics and data visualization.

Enhanced Pack and Shelf Design
Arrow

Identify and optimize the most noticeable and engaging elements on packs and shelves to boost in-store impact.

Cost-Effective Research
Arrow

Conduct faster and more affordable shopper research without compromising on the richness of insights.

Realistic Testing Environments
Arrow

Utilize 2D packs, interactive, and virtual shelves to simulate real-world shopping experiences for accurate feedback.

Data-Driven Decisions
Arrow

Make informed decisions on pack design, display strategies, and pricing to maximize shopper engagement and sales.

Test Your Media at Every Stage With Decode

Shelf Testing

01

Media Effectiveness

02

Audience Engaement

03

Content Optimization

04

Brand Perception

05

Competitive Analysis

06

In-context Testing

07

Cross-Platform
Media Effectiveness
Media Effectiveness

Evaluate which media captures attention and get the desired emotional responses, helping to refine and improve future campaigns.

Audience Engagement
Audience Engagement

Measure how different segments of the audience engage with media content, identifying the most and least engaging elements.

Content Optimization
Content Optimization

Assess various media formats (e.g., videos, images, audio) to determine which formats perform best and optimize content accordingly.

Brand Perception
Brand Perception

Understand how media content affects brand perception and alignment with brand values, aiding in brand strategy development.

Competitive Analysis
Competitive Analysis

Compare the performance of your media against competitors to identify strengths and areas for improvement.

In-Context Testing
In-Context Testing

Understand how consumers interact with your media on social media platforms and test your creatives to determine the success of your campaigns.

Cross-Platform
Performance
Cross-Platform
Performance

Analyze how media performs across different platforms (e.g., social media, TV, online) to allocate resources more effectively.

cross buttons

Test Your Media at Every Stage With Decode

Media Effectiveness
Arrow

Evaluate which media captures attention and get the desired emotional responses, helping to refine and improve future campaigns.

Media Effectiveness
Audience Engagement
Arrow

Measure how different segments of the audience engage with media content, identifying the most and least engaging elements.

Audience Enagement
Content Optimization
Arrow

Assess various media formats (e.g., videos, images, audio) to determine which formats perform best and optimize content accordingly.

Content Optimization
Brand Perception
Arrow

Understand how media content affects brand perception and alignment with brand values, aiding in brand strategy development.

Brand Perception
Audience Engagement
Arrow

Compare the performance of your media against competitors to identify strengths and areas for improvement.

Audience Engement
In-Context Testing
Arrow

Understand how consumers interact with your media on social media platforms and test your creatives to determine the success of your campaigns.

In-Context Testing
Cross-Platform Performance
Arrow

Analyze how media performs across different platforms (e.g., social media, TV, online) to allocate resources more effectively.

Cross-Platform

Test Your Media at Every Stage With Decode

Shelf Testing
Arrow

Analyzing how product placement impacts visibility and sales, and identifying optimal shelf arrangements.

Pack Testing
Arrow

Evaluating different packaging designs to determine which ones attract the most attention and drive purchase decisions.

In-Store Promotions
Arrow

Assessing the effectiveness of in-store displays, promotions, and point-of-sale materials to optimize engagement and sales conversion.

Realistic Testing Environments
Arrow

Utilize 2D packs, interactive, and virtual shelves to simulate real-world shopping experiences for accurate feedback.

Data-Driven Decisions
Arrow

Make informed decisions on pack design, display strategies, and pricing to maximize shopper engagement and sales.

Test Your Media at Every Stage With Decode

Shelf Testing
Arrow

Analyzing how product placement impacts visibility and sales, and identifying optimal shelf arrangements.

Pack Testing
Arrow

Evaluating different packaging designs to determine which ones attract the most attention and drive purchase decisions.

In-Store Promotions
Arrow

Assessing the effectiveness of in-store displays, promotions, and point-of-sale materials to optimize engagement and sales conversion.

Realistic Testing Environments
Arrow

Utilize 2D packs, interactive, and virtual shelves to simulate real-world shopping experiences for accurate feedback.

Data-Driven Decisions
Arrow

Make informed decisions on pack design, display strategies, and pricing to maximize shopper engagement and sales.

Shopper Testing Metrics

Maximize Your Research Potential

Experience why teams worldwide trust our Consumer & User Research solutions.

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