Qatalyst is an AI-integrated user research platform designed to help you make informed decisions about your products and services. With Qatalyst, you can conduct both moderated and unmoderated user research using various tools and technologies, including Eye Tracking, Facial Coding, and mouse movements. With our platform, you can gain a deep understanding of your users, their behaviours, and their preferences, enabling you to create products and services that meet their needs and exceed their expectations.
Whether you're a UX researcher, a designer, or a product manager, Qatalyst has something to offer. Our intuitive interface, comprehensive features, and cutting-edge technologies make it easy to conduct research and gain insights into your users' needs and behaviours.
Idea/concept validation - It is a process of gathering evidence around ideas through experimentation to make fast, informed and low-risk decisions. It is an essential part of UX research and a necessary step in creating successful products.
There are many different ways to validate ideas, but some of the most common methods include:
Wireframe Testing: It is a method used in UX research to evaluate and gather feedback on the usability and effectiveness of wireframes. A wireframe is a basic, low-fidelity visual representation of a user interface that outlines the layout and structure of a web page or application without getting into specific design details like colours, fonts, or images. Wireframes serve as a blueprint for the interface, allowing designers and researchers to focus on the overall information architecture and user flow.
Prototype Testing: Prototype testing is a method used in User Experience (UX) research to evaluate a prototype or a mock-up of a website or a feature before it is fully developed. This allows researchers and designers to test and refine the design early on before committing too much time and resources to a particular design direction.
Usability Testing: Usability testing is a technique used in user-centred interaction design to evaluate a product by testing it on users. This can be seen as an irreplaceable usability practice since it gives direct input on how real users use the system. The goal of usability testing is to identify any usability problems with the product or service, such as confusing or difficult-to-use interfaces, and to make recommendations for improvement. Usability testing can be conducted at any stage of the design process, but it is most commonly done during the early stages to identify and fix problems before they become too costly to change.
Content/Copy Testing: Copy/content testing refers to the process of evaluating and optimizing the written content or copy used in a product, website, app, or any other user interface. The primary goal of copy/content testing is to ensure that the language, tone, and messaging resonate with the target audience, effectively communicate the intended message, and support the overall user experience.
Journey Mapping: Journey mapping is a method used to visually represent and understand the user's experience as they interact with a product, service, or system. It involves mapping out the entire user journey, from the initial point of contact to the final outcome or goal. The main objective of journey mapping is to understand how users are using the navigation system of your product to accomplish the task and if your information architecture is correct or not.
App and Website Testing: Website/app testing in UX research is a crucial process of evaluating the usability and user experience of a website or mobile application. It involves observing users as they interact with the website or app to identify potential issues, gather feedback, and gain insights into how to improve the overall user experience. The primary goal of website/app testing is to ensure that the digital product is intuitive, efficient and meets the needs and expectations of its target users.
Types of UX Testing in Qatalyst
5-Second Testing - The 5-second test is a type of UX research that involves showing users a screenshot or a design for 5 seconds and then asking them questions about what they remember or what they think the design is about. The idea is to simulate a user's first impression of a website or app and capture their immediate reactions.
A/B Testing - A/B testing is a technique used to compare two versions of a design to determine which one performs better. In UX research, this technique is used to compare two different designs or variations of the same design to understand which one performs better in terms of user behaviour, engagement, and conversion.
Preference Testing - Preference testing is a type of research that helps businesses understand what their customers like and prefer. It involves showing different design variants to people and asking them which one they like the most. By doing this, businesses can learn their customer's preferences and make decisions about how to improve their product to meet their customers' needs better.
Prototype Testing - Prototype testing is a type of testing that involves evaluating a preliminary version of a product to identify design flaws and gather feedback from users or stakeholders. The goal of prototype testing is to improve the product's design, functionality, and user experience before it is released to the market. Prototype testing helps users refine their ideas and concepts before investing time and resources in the final product, saving time and money and ensuring the product meets the needs and expectations of users.
Card Sort - Card sorting is a valuable user research technique used to understand how individuals organize information mentally. Through card sorting, analysts can gain valuable insights into how users perceive relationships between concepts and how they expect information to be organized. These insights, in turn, inform the design and structure of websites, applications, and other information systems, leading to enhanced usability and an improved user experience.
Tree Test - Tree testing is a UX research method used to evaluate the findability and effectiveness of a website or app's information architecture. It involves testing the navigational structure of a product without the influence of visual design, navigation aids, or other elements that may distract or bias users. By conducting tree testing, we aim to address the fundamental question, "Can users find what they are looking for?" This research technique allows us to evaluate the effectiveness of our information architecture and assess whether users can navigate through the content intuitively, locate specific topics, and comprehend the overall structure of our product.
Live Website Testing - Live website testing refers to the practice of conducting usability testing or user testing on a live and functioning website. This type of testing is done to gather insights and feedback from users as they interact with the website in its actual environment within a predefined time. This method enables researchers to capture real-time participant engagement and reactions, providing a window into their thought processes and decision-making mechanisms.
Live App Testing - Live app testing involves the process of conducting usability assessments on any live application available in the Play Store in real time. This approach aims to gather first-hand insights and feedback from users while they actively engage with the application within a specific timeframe.
Session Block: The session block is a strategic component within Qatalyst that empowers researchers to schedule and conduct insightful sessions with participants. This capability plays a pivotal role in what is known as moderated research—a method that hinges on guiding participants through specific tasks while encouraging them to vocalize their thoughts and actions. The result is an invaluable stream of real-time insights that provide a comprehensive view of user behaviour, opinions, and reactions.
In today's digital age, where consumers have an abundance of choices at their fingertips, user experience (UX) research has become more critical than ever. UX research provides businesses with the necessary insights into user behaviour, preferences, and expectations to create products and services that meet their needs and stand out in a crowded market.
Traditionally, UX design relied on intuition and guesswork. However, this approach often resulted in products that failed to resonate with users. As technology has advanced, so has the need for UX research to provide a more systematic and data-driven approach to product design.
User experience research (UX research) is the study of discovering what end users of a system or product need and want and then putting those revelations to use to improve the design process for goods, services, or software. The goal of UX research is to improve the usability, accessibility, and overall user satisfaction of a product or service.
UX research methods can vary depending on the goals, budget, and timeline of a project, but some common techniques include user interviews, surveys, usability testing, A/B testing, and analytics analysis. Through these methods, UX researchers aim to uncover insights about users' goals, pain points, motivations, and behaviours to inform design decisions and improve the user experience.
Overall, UX research plays a critical role in ensuring that products and services are designed with the user in mind, resulting in more intuitive, usable, and satisfying experiences.
The goal of UX research is to make products that people love to use. We want to create something that's useful, easy to use, and enjoyable. When we listen to what people want, we can make better products that people will want to use again and again.
UX research focuses on exploring users' behaviour, needs, preferences, and attitudes towards the product or service. This understanding is crucial for creating user-centred products that meet users' expectations and needs.
UX research is essential for a variety of reasons, including:
Overall, UX research is crucial for creating more user-centred, efficient, and effective products. It helps designers make informed decisions based on user needs and feedback, which can lead to more successful products in the marketplace.
Are you interested in using Qatalyst, the powerful UX research platform that helps you gain valuable insights into user behaviour and preferences? This article provides a step-by-step guide to help you sign up for Qatalyst and get started with your first research project. You can set up your workspace in Qatalyst using your email ID, Google account or Microsoft account. In this article, we will guide you through the steps of setting up your account in Qatalyst.
Step 1: Go to the Qatalyst website using the URL:https://getqatalyst.io/signup.
Step 2: You will be prompted to enter your email address and create a password if you are signing up using your email ID, or you can choose to sign up using your Google account, Microsoft account or Amazon account.
Step 3: If you choose to set up your account using your Email ID, a verification code will be sent to your email ID; enter the verification code and proceed.
If you select the Microsoft or Google sign-up process, the verification code step will be skipped.
Step 4: Once the code is verified, you can set up your workspace. A workspace can be defined as your virtual space for conducting research. Also, choose the data centre from the dropdown based on the nearest region to your location and your name. Click on "Create Workspace".
Step 5: Post successful workspace creation, you will be redirected to the login page to initiate the sign-in process. Enter your email ID and your created password, and click submit.
After successfully signing in, you will land on the Qatalyst home page. Signing up for Qatalyst is quick and easy and provides you with powerful tools to help you gain insights into user behaviour and preferences. Using Qatalyst, you can create user-centred designs optimized for success and stay ahead of the competition.
Upon receiving an invitation from a Qatalyst user, you will find an invite in your email. This article aims to provide you with a comprehensive walkthrough of the sign-up process using the invite link.
Step 1: Open the mail you received for the invite and click the "Login" button. In the same mail, you will find your workspace name as well.
Note: You should find the invite mail in your inbox. In case you don’t find it there, check your spam folder.
Step 2: Once you click the button, you will be redirected to the Qatalyst sign-up page. Your email ID will be automatically added to the form; you will need to create a password.
After successfully adding the password click on the "Send Verification Code" button.
Step 3: You will receive a verification code in the same email ID; please enter the code and click on the verify button.
Step 4: After successful verification, you will be directed to the sign-in page, where you can log in using the same email ID and the password you created.
Are you interested in using Qatalyst, the powerful UX research platform that helps you gain valuable insights into user behaviour and preferences? This article provides a step-by-step guide to help you sign up for Qatalyst and get started with your first research project.
You can set up your workspace in Decode using your email ID, Google account or Microsoft account. In this article, we will guide you through the steps for setting up your account in Qatalyst using your Google account.
Step 1: Go to the Qatalyst website using the URL:https://getqatalyst.io/signup.
Step 2: On the page, you can choose to sign up using Google single sign-on.
Step 3: Click on the "Google" icon button.
Step 4: If your device already has a Google account added, a list of the accounts will be shown to you. Choose an account from the list that you wish to sign up with. You could alternatively connect with your Google account from this screen.
Step 5: Once you choose an account and the account is connected to Qatalyst, you will be redirected to Qatalyst to enter a unique workspace name. Also, you need to choose the data centre from the dropdown based on the nearest region to your location and add your name.
Step 6: Click on “Create Workspace”.
Step 7: Your workspace will now be successfully created. Post that, you will be redirected to the login page to initiate the sign-in process. Enter your email ID and the password that you have created, and click on login.
After successful sign in, you will land on the Qatalyst home page. Signing up for Qatalyst is quick and easy and provides you with powerful tools to help you gain insights into user behaviour and preferences. By using Qatalyst, you can create user-centred designs that are optimized for success and stay ahead of the competition.
Are you interested in using Qatalyst, the powerful UX research platform that helps you gain valuable insights into user behaviour and preferences? This article provides a step-by-step guide to help you sign up for Qatalyst and get started with your first research project.
You can set up your workspace in Decode using your Email ID, Google account or Microsoft account. In this article, we will guide you through the steps for setting up your account in Qatalyst using your google account.
Step 1: Go to the Qatalyst website using the URL:https://getqatalyst.io/signup.
Step 2: On the page, you can choose to sign up using Microsoft single sign-on by clicking on the "Windows icon" from the create account section.
Step 3: If your device already has a Microsoft account added, a list of the account will be shown to you. Choose an account from the list that you wish to sign up with. You could alternatively connect with your Microsoft account from this screen.
Step 4: Once you sign in with your Microsoft account, you will be redirected to Qatalyst to enter a unique workspace name. Also, you need to choose the data centre from the dropdown based on the nearest region to your location and add your name.
Step 6: Click “Create Workspace”.
Step 7: Your workspace is successfully created. Post that, you will be redirected to the login page to initiate the sign-in process. Enter your email id and the password that you have created, and click on login.
After successful sign in, you will land on the Qatalyst home page. Signing up for Qatalyst is quick and easy and provides you with powerful tools to help you gain insights into user behaviour and preferences. By using Qatalyst, you can create user-centred designs that are optimized for success and stay ahead of the competition. So why wait? Sign up for Qatalyst today and start conducting UX research like a pro!
Inviting users to join your platform is an essential part of conducting research studies and building a robust research community. In this article, we'll provide you with step-by-step instructions for inviting users to Qatalyst.
Step 1: Once you log into your Qatalyst account, you will be navigated to your home page.
Step 2: Click on the settings icon from the navigation bar on the left.
Step 3: You will be taken to the settings page, where the user page will open by default. Here, you will find a list of users, as well as an "Invite User" button.
Step 4: Click on the invite button. A form will open on the screen where you can specify the email address and the role of the user.
Currently, we support two roles:
Admin: An admin can perform all the actions on the platform.
Editor: With limited access to the platform, an editor cannot perform the below actions:
You can invite multiple users at a time. Just click on the "+Add User" button and invite multiple users at once.
Step 5: Once done, click on the "Send Invitation" button. The user will receive an email invitation with the signup link.
Note: You can now resend invites to users who were invited to Decode but hadn't signed up on the platform.
Demo Mode is an exciting feature that allows you to explore the research-creation part in Qatalyst without worrying about making any permanent changes or affecting your data. It's a safe and controlled environment where you can freely interact with the platform's functionalities and get a feel for how everything works.
When you use Demo Mode, you'll be taken to the "Library" section, where you find a few UX studies existing already. You can click around, interact with things, and get a feel for how everything functions, just like you would in the real version.
While in Demo Mode, you can:
To enable Demo Mode, follow the below steps:
Step 1: Once you log into your Qatalyst account, you will be directed to the dashboard.
Step 2: From the navigation panel available on the left side of the dashboard, click on the "Demo Mode" button.
Step 3: Your Demo Mode will be activated, and you will taken to the library page, where you will find a few studies already created. You can open the study, explore various blocks and view the insights as well.
Once you enter the demo mode, a yellow frame will appear on your screen.
Step 4: To exit the Demo Mode, simply click anywhere outside the yellow frame or in the Demo Mode button available at the top of the screen.
Qatalyst offers a robust solution to protect your tenant through 2-factor authentication. This extra layer of security ensures that your access to the platform remains safe and secure. In this guide, we'll walk you through the process of enabling 2-factor authentication for your tenant and how it works.
Step 1: Log in to the Platform, and you will arrive at the platform's dashboard.
Step 2: To enable 2-factor authentication, navigate to the "Settings" section. This is where you can configure various security settings tailored to your needs.
Step 3: Within the "Settings" menu, you will find the "Workspace" option. Click on this option, and you'll discover the toggle button that allows you to enable 2-factor authentication. Activate this feature to add an extra layer of security to your tenant.
Once you've successfully enabled 2-factor authentication, here's how the process works to safeguard your Qatalyst account:
1. Authentication Setup: After enabling 2-factor authentication, all users will be prompted to set it up when they login to the platform. During the setup process, they will be shown a unique QR code that they need to scan using any authenticator app of their choice. Popular apps for this purpose include Google Authenticator, Microsoft Authenticator, and Authy.
2. Receiving the Unique Authentication Code: Upon scanning the QR code with their chosen authenticator app, users will receive a unique authentication code associated with their Qatalyst account. This code is time-sensitive and changes at regular intervals to enhance security.
3. Logging In Securely:
With 2-factor authentication enabled, users will be required to enter the current authentication code from their authenticator app every time they log in to the platform. This additional layer of security ensures that even if someone gains access to their login credentials, they won't be able to log in without the current authentication code.
With our Panel Management feature, you have the flexibility to build your own custom panel within the platform. This means you can curate a group of individuals who will be your go-to audience for test sharing, whether they are existing Qatalyst users or not.
A panel, in the context of Qatalyst, is a selected group of individuals who will participate in your tests. These individuals can be Qatalyst users or non-Qatalyst users, making it a versatile feature for all your testing needs.
You can invite users manually, using an invitation page that you can create using Qatalyst. Alternatively, if you have a list, just import them!
Here's how to create and manage your own panel on Qatalyst:
Step 1: Access the Panel Management Feature
Step 2: Building Your Panel
Inside the Panel Management feature, you'll find an option to add participants to your panel. Click on the "Add Participants" button.
Step 3: Inviting Panel Members
Now, it's time to populate your panel with the users you want to invite. Qatalyst offers three convenient methods for doing this:
Method 1: Manual Invitation
Enter the basic details like the name, email address, role, company and location of the users you want to invite. You can invite multiple users at once, and then send the invitations.
Method 2: Invite via Link
On the Qatalyst platform, you can create a webpage for inviting users by adding your personal branding or messages.
While inviting the participants, you can directly share the link with the people you want to invite.
Method 3: Importing Users
If you have a list of users you'd like to invite, Qatalyst makes it easy to import them. Click on the "Import From CSV" option.
Follow the prompts to upload your user list. After successful upload, the users will be added to the panel.
Step 4: Managing Your Panel
Once you've created your panel and invited members, you can easily manage it from the Panel Management section. This includes adding, updating or removing users.
With Qatalyst's Panel Management feature, creating and managing your own panel has never been more straightforward. You have full control over who participates in your tests, allowing you to tailor your testing experience to your specific needs.
While sharing the test using the share tab, you will find an additional option for sharing it with your panel.
Upon selecting this option, a list of users who have been added to your panel will be displayed. You have the flexibility to choose specific individuals or select all of them.
After selecting the users, click on the "Compose and Send" button, and a pop-up will appear where you can customize the email template too. Once you've fine-tuned the message to your satisfaction, click the "Send" button, and the email will be promptly dispatched to the chosen recipients.
In Qatalyst, we support 3rd party panel integration. Using this, you can effortlessly expand your reach and share your surveys with a larger, more diverse audience. We've made it easy for you to integrate Qatalyst with leading panel providers. This guide will walk you through the simple steps to set up 3rd party panel integration and maximize the potential of your research.
Qatalyst supports integration with the following major panel providers:
Follow these steps to integrate Qatalyst with a 3rd party panel provider:
Step 1: Log in to Your Qatalyst Account - Access your Qatalyst account using your credentials.
Step 2: Navigate to the Audience Section - Open the study for which you want to establish panel integration and navigate to the audience section.
Step 3: Fill in the details - In the Audiences page, fill in the following details:
Step 4: Save your Panel - Once you have filled in the details, save the panel.
Step 5: Check Feasibility
Step 6: Launch Your Survey - Once everything is set up, you're ready to launch your survey and start collecting valuable data from a broader audience.
To upload a Figma file for prototype testing, ensure that the file meets the criteria listed below.
Image loading and performance guide: https://help.figma.com/hc/en-us/articles/360052988373-Image-loading-and-performance
Third-party redirects in surveys involve directing respondents to an external website or platform during the survey process. This is usually achieved by embedding a redirect link within the survey link, which seamlessly transfers the respondent to the external site or platform.
Note: The URL's are separated using the "&" symbol
1. Complete URL: This is the URL where respondents will be redirected after successfully completing a test in Qatalyst. If users need to transfer respondents to another system after successfully finishing a test, this is the URL to be configured.
Example test link-> https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&complete-url=www.google.com
Example scenario-> The test link can be configured either with the complete URL or by combining it with other URLs.
Example test link->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&complete-url=www.google.com&error-url=www.facebook.com&tester-id={{X}}
2. Error URL: This is the URL that respondents are re-directed to in case their test gets aborted in Qatalyst. Tests can get aborted for reasons such as:
Example test link->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&error-url=www.facebook.com
Example scenario-> The test link can be configured either with the complete URL or by combining it with other URLs.
Example test link->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&error-url=www.facebook.com&complete-url=www.google.com&tester-id={{X}}
3. Tester URL: This URL can be used to generate a unique link for each tester, allowing for full customization. Users can pass specific variables according to their requirements, along with the tester URL, to facilitate tracking and monitoring.
Example test link 1->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&tester-id={{X}}
Example test link 2->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&tester-id={{X}}&location={{X}}&state={{X}}
Example test link 3->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&tester-id={{X}}&location={{X}}&state={{X}}&complete-url=www.google.com&error-url=www.facebook.com
Note: If no complete URL or error URL is available, the tester URL details can be retrieved from the backend.
4. Source: This parameter indicates the source from which the tester accessed the test and includes predefined values such as Direct, QR, Email, and Panel. However, it can also be customized to meet specific requirements.
Example test link ->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct
Sample Redirection Video:
Unlock the full potential of your research with Qatalyst Copilot. Seamlessly navigate vast datasets and obtain precise answers by asking targeted questions. Acting as your virtual assistant, Qatalyst Copilot transforms complex data analysis into a streamlined, efficient process.
Experience the power of automated insights with Copilot. This advanced feature analyzes each participant's conversation, instantly providing relevant answers and insights. Say goodbye to the tedious task of manually reviewing every recording and transcript—Qatalyst Copilot saves you valuable time and effort, allowing you to focus on the insights that matter most.
Step 1: Login to your account - Access the Qatalyst Copilot directly from your dashboard.
Step 2: Ask Questions - In the Qatalyst Copilot interface, you can type your questions based on a study available within the platform and you can also ask questions by tagging a specific study for a more specific answer.
Sample questions:
Copilot Answer
Users faced minimal challenges while using the website. One user reported no difficulties, indicating a smooth experience. Another user mentioned that the process was quite simple and straightforward, allowing them to complete the steps without any difficulty. This suggests that overall, users found the website easy to navigate and use.
Copilot Answer
Copilot Answer
The overall emotions of the users show a higher percentage of positive emotions compared to negative emotions.
Copilot Answer
The usability of the prototype is rated at 73%.
Note: Currently, to ask questions using Qatalyst Copilot, you must tag a study name. Questions cannot be asked without this tagging.
Table of contents
Qatalyst is an AI-integrated user research platform designed to help you make informed decisions about your products and services. With Qatalyst, you can conduct both moderated and unmoderated user research using various tools and technologies, including Eye Tracking, Facial Coding, and mouse movements. With our platform, you can gain a deep understanding of your users, their behaviours, and their preferences, enabling you to create products and services that meet their needs and exceed their expectations.
Whether you're a UX researcher, a designer, or a product manager, Qatalyst has something to offer. Our intuitive interface, comprehensive features, and cutting-edge technologies make it easy to conduct research and gain insights into your users' needs and behaviours.
Idea/concept validation - It is a process of gathering evidence around ideas through experimentation to make fast, informed and low-risk decisions. It is an essential part of UX research and a necessary step in creating successful products.
There are many different ways to validate ideas, but some of the most common methods include:
Wireframe Testing: It is a method used in UX research to evaluate and gather feedback on the usability and effectiveness of wireframes. A wireframe is a basic, low-fidelity visual representation of a user interface that outlines the layout and structure of a web page or application without getting into specific design details like colours, fonts, or images. Wireframes serve as a blueprint for the interface, allowing designers and researchers to focus on the overall information architecture and user flow.
Prototype Testing: Prototype testing is a method used in User Experience (UX) research to evaluate a prototype or a mock-up of a website or a feature before it is fully developed. This allows researchers and designers to test and refine the design early on before committing too much time and resources to a particular design direction.
Usability Testing: Usability testing is a technique used in user-centred interaction design to evaluate a product by testing it on users. This can be seen as an irreplaceable usability practice since it gives direct input on how real users use the system. The goal of usability testing is to identify any usability problems with the product or service, such as confusing or difficult-to-use interfaces, and to make recommendations for improvement. Usability testing can be conducted at any stage of the design process, but it is most commonly done during the early stages to identify and fix problems before they become too costly to change.
Content/Copy Testing: Copy/content testing refers to the process of evaluating and optimizing the written content or copy used in a product, website, app, or any other user interface. The primary goal of copy/content testing is to ensure that the language, tone, and messaging resonate with the target audience, effectively communicate the intended message, and support the overall user experience.
Journey Mapping: Journey mapping is a method used to visually represent and understand the user's experience as they interact with a product, service, or system. It involves mapping out the entire user journey, from the initial point of contact to the final outcome or goal. The main objective of journey mapping is to understand how users are using the navigation system of your product to accomplish the task and if your information architecture is correct or not.
App and Website Testing: Website/app testing in UX research is a crucial process of evaluating the usability and user experience of a website or mobile application. It involves observing users as they interact with the website or app to identify potential issues, gather feedback, and gain insights into how to improve the overall user experience. The primary goal of website/app testing is to ensure that the digital product is intuitive, efficient and meets the needs and expectations of its target users.
Types of UX Testing in Qatalyst
5-Second Testing - The 5-second test is a type of UX research that involves showing users a screenshot or a design for 5 seconds and then asking them questions about what they remember or what they think the design is about. The idea is to simulate a user's first impression of a website or app and capture their immediate reactions.
A/B Testing - A/B testing is a technique used to compare two versions of a design to determine which one performs better. In UX research, this technique is used to compare two different designs or variations of the same design to understand which one performs better in terms of user behaviour, engagement, and conversion.
Preference Testing - Preference testing is a type of research that helps businesses understand what their customers like and prefer. It involves showing different design variants to people and asking them which one they like the most. By doing this, businesses can learn their customer's preferences and make decisions about how to improve their product to meet their customers' needs better.
Prototype Testing - Prototype testing is a type of testing that involves evaluating a preliminary version of a product to identify design flaws and gather feedback from users or stakeholders. The goal of prototype testing is to improve the product's design, functionality, and user experience before it is released to the market. Prototype testing helps users refine their ideas and concepts before investing time and resources in the final product, saving time and money and ensuring the product meets the needs and expectations of users.
Card Sort - Card sorting is a valuable user research technique used to understand how individuals organize information mentally. Through card sorting, analysts can gain valuable insights into how users perceive relationships between concepts and how they expect information to be organized. These insights, in turn, inform the design and structure of websites, applications, and other information systems, leading to enhanced usability and an improved user experience.
Tree Test - Tree testing is a UX research method used to evaluate the findability and effectiveness of a website or app's information architecture. It involves testing the navigational structure of a product without the influence of visual design, navigation aids, or other elements that may distract or bias users. By conducting tree testing, we aim to address the fundamental question, "Can users find what they are looking for?" This research technique allows us to evaluate the effectiveness of our information architecture and assess whether users can navigate through the content intuitively, locate specific topics, and comprehend the overall structure of our product.
Live Website Testing - Live website testing refers to the practice of conducting usability testing or user testing on a live and functioning website. This type of testing is done to gather insights and feedback from users as they interact with the website in its actual environment within a predefined time. This method enables researchers to capture real-time participant engagement and reactions, providing a window into their thought processes and decision-making mechanisms.
Live App Testing - Live app testing involves the process of conducting usability assessments on any live application available in the Play Store in real time. This approach aims to gather first-hand insights and feedback from users while they actively engage with the application within a specific timeframe.
Session Block: The session block is a strategic component within Qatalyst that empowers researchers to schedule and conduct insightful sessions with participants. This capability plays a pivotal role in what is known as moderated research—a method that hinges on guiding participants through specific tasks while encouraging them to vocalize their thoughts and actions. The result is an invaluable stream of real-time insights that provide a comprehensive view of user behaviour, opinions, and reactions.
In today's digital age, where consumers have an abundance of choices at their fingertips, user experience (UX) research has become more critical than ever. UX research provides businesses with the necessary insights into user behaviour, preferences, and expectations to create products and services that meet their needs and stand out in a crowded market.
Traditionally, UX design relied on intuition and guesswork. However, this approach often resulted in products that failed to resonate with users. As technology has advanced, so has the need for UX research to provide a more systematic and data-driven approach to product design.
User experience research (UX research) is the study of discovering what end users of a system or product need and want and then putting those revelations to use to improve the design process for goods, services, or software. The goal of UX research is to improve the usability, accessibility, and overall user satisfaction of a product or service.
UX research methods can vary depending on the goals, budget, and timeline of a project, but some common techniques include user interviews, surveys, usability testing, A/B testing, and analytics analysis. Through these methods, UX researchers aim to uncover insights about users' goals, pain points, motivations, and behaviours to inform design decisions and improve the user experience.
Overall, UX research plays a critical role in ensuring that products and services are designed with the user in mind, resulting in more intuitive, usable, and satisfying experiences.
The goal of UX research is to make products that people love to use. We want to create something that's useful, easy to use, and enjoyable. When we listen to what people want, we can make better products that people will want to use again and again.
UX research focuses on exploring users' behaviour, needs, preferences, and attitudes towards the product or service. This understanding is crucial for creating user-centred products that meet users' expectations and needs.
UX research is essential for a variety of reasons, including:
Overall, UX research is crucial for creating more user-centred, efficient, and effective products. It helps designers make informed decisions based on user needs and feedback, which can lead to more successful products in the marketplace.
Are you interested in using Qatalyst, the powerful UX research platform that helps you gain valuable insights into user behaviour and preferences? This article provides a step-by-step guide to help you sign up for Qatalyst and get started with your first research project. You can set up your workspace in Qatalyst using your email ID, Google account or Microsoft account. In this article, we will guide you through the steps of setting up your account in Qatalyst.
Step 1: Go to the Qatalyst website using the URL:https://getqatalyst.io/signup.
Step 2: You will be prompted to enter your email address and create a password if you are signing up using your email ID, or you can choose to sign up using your Google account, Microsoft account or Amazon account.
Step 3: If you choose to set up your account using your Email ID, a verification code will be sent to your email ID; enter the verification code and proceed.
If you select the Microsoft or Google sign-up process, the verification code step will be skipped.
Step 4: Once the code is verified, you can set up your workspace. A workspace can be defined as your virtual space for conducting research. Also, choose the data centre from the dropdown based on the nearest region to your location and your name. Click on "Create Workspace".
Step 5: Post successful workspace creation, you will be redirected to the login page to initiate the sign-in process. Enter your email ID and your created password, and click submit.
After successfully signing in, you will land on the Qatalyst home page. Signing up for Qatalyst is quick and easy and provides you with powerful tools to help you gain insights into user behaviour and preferences. Using Qatalyst, you can create user-centred designs optimized for success and stay ahead of the competition.
When a Decode user extends an invitation for you to join the platform, you'll receive an email from the address hello@getdecode.io. This article is designed to walk you through the step-by-step process of signing up using the invite link provided in the email.
Step 1: Open the mail you received for the invite and click the "Sign Up" button. In the mail, you will find other information like the user who invited you, Workspace name, Organization name and steps to proceed further.
💡 You will find the invite mail in your inbox. In case you don't find it there, kindly check your spam folder.
Step 2: Once you click on the "Sign Up" button, you will be redirected to the Decode's sign-up page. Your email id will be automatically added to the form. You will need to create a password.
After successfully adding the details, click the "Send Verification Code" button.
Step 3: Once done, you will receive a verification code in the same email ID. Please enter the code and click on the verify button.
Step 4: After successful verification, you will be directed to the sign-in page, where you can log in using the same email ID and the password you created.
Are you interested in using Qatalyst, the powerful UX research platform that helps you gain valuable insights into user behaviour and preferences? This article provides a step-by-step guide to help you sign up for Qatalyst and get started with your first research project.
You can set up your workspace in Decode using your email ID, Google account or Microsoft account. In this article, we will guide you through the steps for setting up your account in Qatalyst using your Google account.
Step 1: Go to the Qatalyst website using the URL:https://getqatalyst.io/signup.
Step 2: On the page, you can choose to sign up using Google single sign-on.
Step 3: Click on the "Google" icon button.
Step 4: If your device already has a Google account added, a list of the accounts will be shown to you. Choose an account from the list that you wish to sign up with. You could alternatively connect with your Google account from this screen.
Step 5: Once you choose an account and the account is connected to Qatalyst, you will be redirected to Qatalyst to enter a unique workspace name. Also, you need to choose the data centre from the dropdown based on the nearest region to your location and add your name.
Step 6: Click on “Create Workspace”.
Step 7: Your workspace will now be successfully created. Post that, you will be redirected to the login page to initiate the sign-in process. Enter your email ID and the password that you have created, and click on login.
After successful sign in, you will land on the Qatalyst home page. Signing up for Qatalyst is quick and easy and provides you with powerful tools to help you gain insights into user behaviour and preferences. By using Qatalyst, you can create user-centred designs that are optimized for success and stay ahead of the competition.
Are you interested in using Qatalyst, the powerful UX research platform that helps you gain valuable insights into user behaviour and preferences? This article provides a step-by-step guide to help you sign up for Qatalyst and get started with your first research project.
You can set up your workspace in Decode using your Email ID, Google account or Microsoft account. In this article, we will guide you through the steps for setting up your account in Qatalyst using your google account.
Step 1: Go to the Qatalyst website using the URL:https://getqatalyst.io/signup.
Step 2: On the page, you can choose to sign up using Microsoft single sign-on by clicking on the "Windows icon" from the create account section.
Step 3: If your device already has a Microsoft account added, a list of the account will be shown to you. Choose an account from the list that you wish to sign up with. You could alternatively connect with your Microsoft account from this screen.
Step 4: Once you sign in with your Microsoft account, you will be redirected to Qatalyst to enter a unique workspace name. Also, you need to choose the data centre from the dropdown based on the nearest region to your location and add your name.
Step 6: Click “Create Workspace”.
Step 7: Your workspace is successfully created. Post that, you will be redirected to the login page to initiate the sign-in process. Enter your email id and the password that you have created, and click on login.
After successful sign in, you will land on the Qatalyst home page. Signing up for Qatalyst is quick and easy and provides you with powerful tools to help you gain insights into user behaviour and preferences. By using Qatalyst, you can create user-centred designs that are optimized for success and stay ahead of the competition. So why wait? Sign up for Qatalyst today and start conducting UX research like a pro!
Inviting users to join your platform is an essential part of conducting research studies and building a robust research community. In this article, we'll provide you with step-by-step instructions for inviting users to Qatalyst.
Step 1: Once you log into your Qatalyst account, you will be navigated to your home page.
Step 2: Click on the settings icon from the navigation bar on the left.
Step 3: You will be taken to the settings page, where the user page will open by default. Here, you will find a list of users, as well as an "Invite User" button.
Step 4: Click on the invite button. A form will open on the screen where you can specify the email address and the role of the user.
Currently, we support two roles:
Admin: An admin can perform all the actions on the platform.
Editor: With limited access to the platform, an editor cannot perform the below actions:
You can invite multiple users at a time. Just click on the "+Add User" button and invite multiple users at once.
Step 5: Once done, click on the "Send Invitation" button. The user will receive an email invitation with the signup link.
Note: You can now resend invites to users who were invited to Decode but hadn't signed up on the platform.
Demo Mode is an exciting feature that allows you to explore the research-creation part in Qatalyst without worrying about making any permanent changes or affecting your data. It's a safe and controlled environment where you can freely interact with the platform's functionalities and get a feel for how everything works.
When you use Demo Mode, you'll be taken to the "Library" section, where you find a few UX studies existing already. You can click around, interact with things, and get a feel for how everything functions, just like you would in the real version.
While in Demo Mode, you can:
To enable Demo Mode, follow the below steps:
Step 1: Once you log into your Qatalyst account, you will be directed to the dashboard.
Step 2: From the navigation panel available on the left side of the dashboard, click on the "Demo Mode" button.
Step 3: Your Demo Mode will be activated, and you will taken to the library page, where you will find a few studies already created. You can open the study, explore various blocks and view the insights as well.
Once you enter the demo mode, a yellow frame will appear on your screen.
Step 4: To exit the Demo Mode, simply click anywhere outside the yellow frame or in the Demo Mode button available at the top of the screen.
Qatalyst offers a robust solution to protect your tenant through 2-factor authentication. This extra layer of security ensures that your access to the platform remains safe and secure. In this guide, we'll walk you through the process of enabling 2-factor authentication for your tenant and how it works.
Step 1: Log in to the Platform, and you will arrive at the platform's dashboard.
Step 2: To enable 2-factor authentication, navigate to the "Settings" section. This is where you can configure various security settings tailored to your needs.
Step 3: Within the "Settings" menu, you will find the "Workspace" option. Click on this option, and you'll discover the toggle button that allows you to enable 2-factor authentication. Activate this feature to add an extra layer of security to your tenant.
Once you've successfully enabled 2-factor authentication, here's how the process works to safeguard your Qatalyst account:
1. Authentication Setup: After enabling 2-factor authentication, all users will be prompted to set it up when they login to the platform. During the setup process, they will be shown a unique QR code that they need to scan using any authenticator app of their choice. Popular apps for this purpose include Google Authenticator, Microsoft Authenticator, and Authy.
2. Receiving the Unique Authentication Code: Upon scanning the QR code with their chosen authenticator app, users will receive a unique authentication code associated with their Qatalyst account. This code is time-sensitive and changes at regular intervals to enhance security.
3. Logging In Securely:
With 2-factor authentication enabled, users will be required to enter the current authentication code from their authenticator app every time they log in to the platform. This additional layer of security ensures that even if someone gains access to their login credentials, they won't be able to log in without the current authentication code.
With our Panel Management feature, you have the flexibility to build your own custom panel within the platform. This means you can curate a group of individuals who will be your go-to audience for test sharing, whether they are existing Qatalyst users or not.
A panel, in the context of Qatalyst, is a selected group of individuals who will participate in your tests. These individuals can be Qatalyst users or non-Qatalyst users, making it a versatile feature for all your testing needs.
You can invite users manually, using an invitation page that you can create using Qatalyst. Alternatively, if you have a list, just import them!
Here's how to create and manage your own panel on Qatalyst:
Step 1: Access the Panel Management Feature
Step 2: Building Your Panel
Inside the Panel Management feature, you'll find an option to add participants to your panel. Click on the "Add Participants" button.
Step 3: Inviting Panel Members
Now, it's time to populate your panel with the users you want to invite. Qatalyst offers three convenient methods for doing this:
Method 1: Manual Invitation
Enter the basic details like the name, email address, role, company and location of the users you want to invite. You can invite multiple users at once, and then send the invitations.
Method 2: Invite via Link
On the Qatalyst platform, you can create a webpage for inviting users by adding your personal branding or messages.
While inviting the participants, you can directly share the link with the people you want to invite.
Method 3: Importing Users
If you have a list of users you'd like to invite, Qatalyst makes it easy to import them. Click on the "Import From CSV" option.
Follow the prompts to upload your user list. After successful upload, the users will be added to the panel.
Step 4: Managing Your Panel
Once you've created your panel and invited members, you can easily manage it from the Panel Management section. This includes adding, updating or removing users.
With Qatalyst's Panel Management feature, creating and managing your own panel has never been more straightforward. You have full control over who participates in your tests, allowing you to tailor your testing experience to your specific needs.
While sharing the test using the share tab, you will find an additional option for sharing it with your panel.
Upon selecting this option, a list of users who have been added to your panel will be displayed. You have the flexibility to choose specific individuals or select all of them.
After selecting the users, click on the "Compose and Send" button, and a pop-up will appear where you can customize the email template too. Once you've fine-tuned the message to your satisfaction, click the "Send" button, and the email will be promptly dispatched to the chosen recipients.
In Qatalyst, we support 3rd party panel integration. Using this, you can effortlessly expand your reach and share your surveys with a larger, more diverse audience. We've made it easy for you to integrate Qatalyst with leading panel providers. This guide will walk you through the simple steps to set up 3rd party panel integration and maximize the potential of your research.
Qatalyst supports integration with the following major panel providers:
Follow these steps to integrate Qatalyst with a 3rd party panel provider:
Step 1: Log in to Your Qatalyst Account - Access your Qatalyst account using your credentials.
Step 2: Navigate to the Audience Section - Open the study for which you want to establish panel integration and navigate to the audience section.
Step 3: Fill in the details - In the Audiences page, fill in the following details:
Step 4: Save your Panel - Once you have filled in the details, save the panel.
Step 5: Check Feasibility
Step 6: Launch Your Survey - Once everything is set up, you're ready to launch your survey and start collecting valuable data from a broader audience.
To upload a Figma file for prototype testing, ensure that the file meets the criteria listed below.
Image loading and performance guide: https://help.figma.com/hc/en-us/articles/360052988373-Image-loading-and-performance
Third-party redirects in surveys involve directing respondents to an external website or platform during the survey process. This is usually achieved by embedding a redirect link within the survey link, which seamlessly transfers the respondent to the external site or platform.
Note: The URL's are separated using the "&" symbol
1. Complete URL: This is the URL where respondents will be redirected after successfully completing a test in Qatalyst. If users need to transfer respondents to another system after successfully finishing a test, this is the URL to be configured.
Example test link-> https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&complete-url=www.google.com
Example scenario-> The test link can be configured either with the complete URL or by combining it with other URLs.
Example test link->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&complete-url=www.google.com&error-url=www.facebook.com&tester-id={{X}}
2. Error URL: This is the URL that respondents are re-directed to in case their test gets aborted in Qatalyst. Tests can get aborted for reasons such as:
Example test link->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&error-url=www.facebook.com
Example scenario-> The test link can be configured either with the complete URL or by combining it with other URLs.
Example test link->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&error-url=www.facebook.com&complete-url=www.google.com&tester-id={{X}}
3. Tester URL: This URL can be used to generate a unique link for each tester, allowing for full customization. Users can pass specific variables according to their requirements, along with the tester URL, to facilitate tracking and monitoring.
Example test link 1->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&tester-id={{X}}
Example test link 2->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&tester-id={{X}}&location={{X}}&state={{X}}
Example test link 3->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct&tester-id={{X}}&location={{X}}&state={{X}}&complete-url=www.google.com&error-url=www.facebook.com
Note: If no complete URL or error URL is available, the tester URL details can be retrieved from the backend.
4. Source: This parameter indicates the source from which the tester accessed the test and includes predefined values such as Direct, QR, Email, and Panel. However, it can also be customized to meet specific requirements.
Example test link ->https://studyview.getqatalyst.io/study/in/0fc4f4e3-a5ae-4bf5-9fe6-26fcc7a23822/290978f5-1aa1-4de4-8852-2934f57ddb86?source=direct
Sample Redirection Video:
Unlock the full potential of your research with Qatalyst Copilot. Seamlessly navigate vast datasets and obtain precise answers by asking targeted questions. Acting as your virtual assistant, Qatalyst Copilot transforms complex data analysis into a streamlined, efficient process.
Experience the power of automated insights with Copilot. This advanced feature analyzes each participant's conversation, instantly providing relevant answers and insights. Say goodbye to the tedious task of manually reviewing every recording and transcript—Qatalyst Copilot saves you valuable time and effort, allowing you to focus on the insights that matter most.
Step 1: Login to your account - Access the Qatalyst Copilot directly from your dashboard.
Step 2: Ask Questions - In the Qatalyst Copilot interface, you can type your questions based on a study available within the platform and you can also ask questions by tagging a specific study for a more specific answer.
Sample questions:
Copilot Answer
Users faced minimal challenges while using the website. One user reported no difficulties, indicating a smooth experience. Another user mentioned that the process was quite simple and straightforward, allowing them to complete the steps without any difficulty. This suggests that overall, users found the website easy to navigate and use.
Copilot Answer
Copilot Answer
The overall emotions of the users show a higher percentage of positive emotions compared to negative emotions.
Copilot Answer
The usability of the prototype is rated at 73%.
Note: Currently, to ask questions using Qatalyst Copilot, you must tag a study name. Questions cannot be asked without this tagging.