Your Guide to Smarter Research Starts Here

Discover practical tips, in-depth analysis, and real-world strategies to streamline your research process and deliver exceptional user experiences.

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For Product & Research Teams

A Comprehensive Guide to Web Design Trends through User Research

User research is bringing about new and exciting data about modern website design and recent trends in today's digital space. Read on to learn more.

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Competitor Analysis

Discuss Alternative

Here's everything you need to know about Decode, your best Discuss alternative for conducting consumer research.

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For Product & Research Teams

What Does a UX Designer Do? Skills, Tools, and More

Crafting Seamless Experiences: A Comprehensive Guide to the Roles, Skills, and Tools of UX Designers with Emphasis on the Crucial Art of User Testing

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For Marketing & Research Teams

Chief Marketing Officers and their Role in Consumer Research

Get into the mind of a Chief Marketing Officer and understand how they navigate the ever-evolving consumer research industry through this article.

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For Product & Research Teams

Understanding Product Management in User Research

Explore the relationship between Product Management and User Research, unraveling the key dynamics that drive successful product development.

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For Product & Research Teams

The Importance of User Interviews in UX Research

Explore the role of user interviews in UX research, and how they help to shape user-centered products and drive meaningful experiences with authentic user insights .

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For Product & Research Teams

What UX Researchers Look For When Conducting User Research

Read on to learn about how a successful UX Researcher conducts user research and the steps involved in creating a successful product.

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For Marketing & Research Teams

Mediator vs. Moderator- Which is the best choice for you?

If you have ever been confused between a mediator and a moderator, this article is for you. Read to learn the difference!

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For Product & Research Teams

What is UX Design: Everything You Need To Know and More

Discover what UX design is, plus insights on how and where to conduct continuous testing to refine user design experience.

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For Marketing & Research Teams

What is Purposive Sampling? Definition, Types, and More

Explore the world of purposive sampling; learn about its types and how it can enhance your research. Delve in for valuable insights!

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For Marketing & Research Teams

In-depth Interviews and Their Use in Consumer Research

Read on to learn about in-depth interviews and how they can be a powerful addition to your research methods today.

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For Marketing & Research Teams

How to Increase Brand Awareness

With the right brand awareness strategy and Insights AI, you can improve consumer perception and brand recognition. Learn how with this article!

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For Marketing & Research Teams

What is Empirical Research? Definition, Types, and More

Navigate data's complexities with empirical research, distinguishing truth from speculation. Explore types, methods, and more.

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For Product & Research Teams

System Usability Scale Template

Streamline User Experience Assessment with Our Comprehensive System Usability Scale (SUS) Template – Uncover Insights, Enhance Satisfaction!

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For Marketing & Research Teams

Five Consumer Insights Trends Every Business Should Watch for in 2024

Stay ahead of the game in 2024 with these consumer insights trends. From sustainability to the metaverse, here are five key areas to keep an eye on.

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For Product & Research Teams

Feedback survey template

Creating a great product and user experience is only possible by keeping your users at the forefront – and that’s why a robust feedback process is crucial.

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Technology

5 Key Strategies for Managing AI Risk

Identifying, analyzing, and managing AI risk can seem overwhelming. This article helps you get the headstart to manage the varied AI risks and issues efficiently!

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For Marketing & Research Teams

What is Correlational Research?

Can correlations unveil true cause and effect? Read on to learn about correlational research and how to conduct it.

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For Product & Research Teams

What is Product Testing? Importance, Types, and Tips

Curious about the magic behind successful product launches? Find out the secrets that lay the foundation for product excellence by exploring product testing and user feedback.

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Technology

The Future of Branding: Personalized Experiences Powered by Insights AI

Unlock Growth with Personalized Experiences – The Insights AI Revolution in Branding

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Technology

How Can Insights AI Help Inform Better Product Design?

A good product design can delight users and turn them into loyal customers. Here's how Insights AI can help brands do that.

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Competitor Analysis

Why Should You Choose Qatalyst over UserTesting?

Discover why Qatalyst is the superior choice over UserTesting for your UX research needs

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Competitor Analysis

Maze Alternative

Meet Qatalyst, your best Maze alternative when it comes to user research.

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Industry Bytes

Insights AI in CPG

Insights AI can do wonders for any CPG brand. Learn all about Insights AI in CPG, with this article!

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Industry Bytes

Why Should You Invest in User Research for OTT Platforms?

Unlock the potential of your user research for the OTT platform. Discover valuable insights, enhance user experience, and drive engagement, ensuring an unbeatable edge in the market.

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Industry Bytes

The Importance of User Journey Mapping in the BFSI Sector

Conducting user journey mapping for banking app and websites can help you understand user behavior, their pain points, and ultimately help you create an overall smoother experience. Here's what you should know about it.

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For Product & Research Teams

Utilizing SWOT Analysis to Improve User Research

Learn how to leverage strengths, address weaknesses, seize opportunities, and tackle threats to create user experiences that stand out in the digital landscape. Ready to elevate your UX game? Read on and discover the secrets to aligning design seamlessly with organizational goals!

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Technology

AI-Powered Insights for Survey Analysis

Ever wondered why survey analysis feels like decoding a puzzle? Discover how AI-powered insights simplify complex surveys and make their analysis a breeze!

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Industry Bytes

Insights AI in Healthcare

Insights AI has massive potential to take the healthcare industry to the next level. Learn more about the role of Insights AI in healthcare, with this article!

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Industry Bytes

How is Insights AI Reshaping Consumer Insights for the Media and Entertainment Industry?

Discover the Media and Entertainment industry revolution as Insights AI transforms consumer insights, content creation, and audience engagement.